THE WORLD'S FIRST MULTI-AWARD-WINNING, ENERGETICALLY ALIGNED AI STRATEGIST

You've done the inner work.
You know your design.
Your business still runs on you.

Sassy is the internal operating system of your business: the 24/7 strategist built from your Human Design, Gene Keys® and Astrology. She helps you decide what deserves your yes, before you spend time, money or energy building it. Every new idea goes through her first.

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START WITH SASSY · $37 AUD/MO
PAY IN USD · $27/MO

You are not struggling because you lack strategy.

 

You are struggling because every strategy you have ever been given was designed for someone else.

 

You have spent years, and thousands of dollars, investing in your clarity. You know your Human Design. You have done the mindset work, the embodiment work, the business work. You have more self-awareness than most people will accumulate in a lifetime.

And yet.

Your business still depends on your availability. Your income still stalls when you slow down. Your wisdom, all of it, still lives inside 1:1 sessions, inside your head, inside conversations that disappear the moment the call ends.

You are not behind. You are not broken. You are not missing a mindset shift.

You are missing a structural layer that knows who you are as well as you do, and can translate that into commercial decisions, fast.

That is the gap no amount of journalling, coaching, or Human Design study closes.

Because insight is not infrastructure. And without infrastructure, the most self-aware business owner in the room is still the engine of everything.

Think about the last time you sat down to make a business decision.

A new offer. A pricing shift. A launch direction. A pivot you could feel was coming but could not quite articulate.

What happened?

You probably opened three tabs. Checked your chart. Re-read old coaching notes. Sent a voice note to a friend in business. Went back and forth for three days. Made the call from exhaustion, not clarity. Then second-guessed it for a week.

That is not a discipline problem. That is a structural one.

And it is costing you more than time.

Every decision you make from uncertainty instead of design costs you money. Every offer you price from doubt instead of architecture costs you clients. Every month you spend rebuilding your strategy from scratch instead of building from a system that already knows you, costs you the compounding momentum that separates a business that scales from one that survives.

You already know the answer. You just do not have a system that can hand it back to you clearly, quickly, and calibrated to who you actually are.

Until now.

Now picture the same night with Sassy switched on. The idea lands at 9pm. You open her, describe it in three sentences, and twelve minutes later you have a read on it against your design, your pricing range and your actual capacity. Build it, park it, or price it differently. You close the laptop knowing which. The tabs stay closed, the voice note never gets sent, and the week of second-guessing does not happen.

That is what it means to have an internal operating system. Every new idea goes through her first.

You are not here because you gave up. You are here because you refused to.

You have a proven body of work. You have clients who have transformed because of you. You have a depth of wisdom that most people in your industry cannot touch.

The problem is not your capability.

The problem is that your capability has never had an operating system that speaks its language.

Your wisdom is real. Your design is real. What has been missing is the architectural layer that connects the two, and turns self-awareness into commercial structure, every single time you sit down to build.

That is exactly what Sassy is.

Introducing Sassy: the internal operating system of your business

Sassy is not a chatbot, and she is not a prompt template. She is the 24/7 strategist built from your Human Design, Gene Keys® and Astrology, with live access to your energetic blueprint through the Bodygraph API.

Your business has enough ideas. What it needs is a better way to decide which ones deserve your yes. Generic AI can give you 47 ways to launch a membership before breakfast. Sassy is the strategist you talk to before you act: bring her the offer, the price change, the collaboration request, the sudden urge to burn the whole funnel down on a Tuesday, and she reads it against how you are designed to decide, sell, lead and deliver.

A $10K coach spends the first three months learning how you're wired. Sassy starts there. Before you ask her a single question she has already read your energy type, your authority, your profile, your channels, your Gene Keys® interpretation and your astrological blueprint.

She does not give you generic strategy.

She gives you your strategy, and she is there at 11pm on a Sunday when the idea lands. Sometimes she helps you build it. Sometimes she reshapes it. And sometimes she lovingly tells you that this shiny new idea does not need a checkout page.

She translates your design into:

Offers structured around how you are built to deliver

Pricing that reflects the architecture of what you actually provide

Messaging that sounds unmistakably like you and compounds over time

Decisions you can trust in your body, not just your head

A business model that can run without requiring your constant presence

A first read on every new idea, before you spend money or momentum on it

Set up in 30 minutes. Used every week after that.

1. Enter your birth data. Sassy reads your full energetic blueprint in seconds.
2. She builds your personalised strategic blueprint from the ground up.
3. Bring her every idea before you act on it: offers, pricing, launches, partnerships, the pivot you can feel coming.
4. Make her the first stop. Run it through Sassy before you run it past anyone else.

Your Sassy subscription includes everything below from day one

1. Your Living Business Blueprint

This is not a PDF you read once and file away. It is a dynamic strategic foundation built from your specific Human Design, Gene Keys®, and Astrology.

It covers your most aligned business model, your natural offer structure, your energetic pricing range, your visibility rhythm, and the exact energy leaks that are costing you money right now.

So that every decision you make going forward starts from your actual design, not from what worked for someone else.

2. The Decision Decoder

Every new idea goes through the Decoder before it goes anywhere else. A new direction, a price point, a partnership, a launch, the offer you sketched on a napkin: you describe it, Sassy reads it against your blueprint, and she hands back a clear, design-aligned answer. Build it, park it, or change it.

So that you spend your energy building, not deciding whether to build.

3. Offer & Income Architecture

Sassy maps the income pathways that are structurally aligned to how you are built to generate revenue. She shows you where your model is leaking, what an offer suite designed for your energy actually looks like, and how to price from architecture instead of anxiety.

So that you stop rebuilding your offer suite from scratch every quarter and start building from a structure that compounds.

4. Income and Capacity Calculator (Bonus)

How much can your business generate at your current capacity? What shifts when you reduce 1:1 and add one scalable asset? The Calculator runs those numbers through your design so the answer is grounded in reality, not aspiration.

So that leverage stops being a concept and starts being a plan.

She is not the first person to say this. But she said it better than most.

"What gave me the pivot point was the trust. Sassy didn't just give me strategy, she mirrored what I already intuitively knew, but hadn't yet acted on. And that changed everything."

Sonia Bestulic — Award-Winning International Speaker and Author, Intuitive Life Coach and Reiki Master

What Sonia is describing is not a new idea she got from Sassy.

It is her own knowing, reflected back so clearly that she could finally act on it.

That is the shift. Not more information. More signal. Less noise.

"This felt much more like a collaboration than simply getting AI to do something for me."

Sarah Vedeler, whose December campaign was designed with Sassy around how she actually works: 306 collections sold, $7,000 on the final day, $46,938 for the month.

"I've spent $20K+ on courses, coaches, and HD readers. Sassy gave me more clarity in 30 minutes than all of them combined."

"I used to wake up dreading what to post. Now I wake up knowing exactly how to move, sell, and speak, without the performance mask."

"I felt more seen by this than I ever have on a coaching call. It put language to things I didn't even know I was holding back."

"She gave me the exact plan I had been journaling around for months; in minutes."

"It's scary how precise she is. It's like having my Higher Self as a business coach."

"I finally let go of hourly rates. Now I price from power, not panic."

Pricing and the Real Cost of Waiting

$37 AUD a month.
Six-month minimum.

Six months at $37 is $222 all up. Under $9 a week for a strategist who already knows how you're wired and never stops working. A $10K coach spends the first quarter learning what Sassy reads on day one.

The minimum is six months on purpose. One conversation gives you clarity. Six months gives you a business that runs from that clarity. Sassy is not an AI novelty you play with twice and forget; the value is in using her repeatedly. Idea, discernment, decision, action, evidence, again and again, until running every idea through your design stops being something you understand and becomes the way you actually run your business. Architecture does not hold in a week, and I would rather you get the result than the taste.

Now let's talk about the other investment, the one you are already making whether you subscribe or not.

Every month you spend making business decisions without an internal operating system calibrated to your design, you are paying in something more expensive than money. You are paying in time spent circling decisions that should take minutes. In offers priced from doubt instead of architecture. In messaging rebuilt from scratch instead of compounding. In momentum lost to the gap between what you know and what your business reflects.

That gap has a cost. And it compounds in the wrong direction the longer it stays open.

$37/month is not a small investment because the tool is small. It is $37/month because we believe the business owners who need Sassy most should be able to access her without the price being the barrier.

The barrier worth paying attention to is not the subscription fee.

It is another month of running your business without the one layer that was always missing, an operating system that already knows who you are, and gives you back your own strategic clarity every time you sit down to build.

The price is $37/month today. That may change as Sassy evolves. But the cost of another month without her does not change. It is the same as it has always been: more time, more energy, more decisions made from the wrong starting point.

Six months from now, your business will either have an operating system built from your design, or it will not.

That is the only urgency that matters.

Hi, I'm Alice Taugs-Pisani

I spent two decades in corporate strategy rooms before I was handed a redundancy package.

I know what it costs to be self-aware and commercially stuck at the same time. I know what it feels like to have more clarity in your body than your business has ever reflected. And I know, from the inside, what shifts when you stop trying to fit your genius into someone else's framework and start building from your actual design.

I am a Manifesting Generator 1/3 with Emotional Authority. My methodology is built on experimentation, radical honesty, and systems that serve freedom, not ones that require you to override your own intelligence to follow them.

I built Sassy because I needed her. Because every time I sat with a client who was deeply self-aware and structurally stuck, I could see the gap, between the insight they had and the architecture they were missing. Sassy fills that gap, translating who someone is into how their business actually runs.

She is the strategic co-founder I could not find anywhere else. So I built her.

I have won two Stevie Awards for the work I am describing to you. My work has been featured in Balance the Grind, ticker!, Body and Soul, and BRAINZ. I have been recognised globally for innovation in soul-aligned business strategy.

But the thing I am most proud of is not the awards. It is the clients who stopped running on adrenaline and started running a business that finally fits.

That is what Sassy makes possible. There is a name for this work: Energetic Business Architecture. I created it, and Sassy is how it scales.

And at $37 a month, there is no reason to keep building without her.

One Body of Work. Two Operating Systems.

A note on how Sassy is built, and where she sits.

Sassy lives inside ChatGPT. That is her current home, and it is where you access her today. You will need a paid ChatGPT account to run her, so if you already have one, you are one step from being inside.

She is not a generic GPT. She is a custom-built internal operating system that runs on top of ChatGPT's infrastructure, with real-time access to your Bodygraph via API integration. The intelligence is Sassy's. The platform, for now, is ChatGPT.

Sassy is the internal operating system.
Claude is the external one.

Sassy is your Strategist. She reads your Human Design, Gene Keys® and Astrology and extracts what has been trapped in your head: your strategy, your offers, your direction, your voice. She answers: what should I build, and why does it fit me?

Claude is your Operator. Once your strategy exists, it becomes skill files, a living brain that holds your knowledge, voice and strategy so it never has to be re-taught. Claude runs it: the numbers, the systems, the content, the backend. She answers: how does this run without me being the engine?

You ask Sassy what to build. You ask Claude to run it.

Claude is not included in this subscription. Your $37 switches the internal layer on today. When you are ready for the external layer, that happens live in Claude by Design, a half-day working session where your skill files are built with you in the room.

You were never meant to build like everyone else.

Your design is not a personality insight. It is a commercial advantage, and right now, it is sitting in your chart instead of in your business.

Sassy changes that.

She is the internal operating system of your business. The 24/7 strategist who knows how you're wired before you type a word, available every time you sit down to build.

$37 AUD a month. Six-month minimum. $222 all up, under $9 a week.

Your rate locks in when you subscribe. The next idea you have, run it through her first.

$37 AUD/month
$27 USD/month

No waitlist. No booking. Instant access from the moment you subscribe.

Trusted by business owners across Australia, America and Europe. Recognised globally for innovation in soul-aligned business strategy. Multi-award winning. Purpose-built. Yours.

Recognised globally for innovation in soul-aligned business strategy.

 

Frequently Asked Questions

Disclaimer:

Strategy by Design is an independent tool and is not affiliated with or endorsed by the Gene Keys® organisation. We work with the themes and archetypal patterns inspired by the Gene Keys® teachings, as publicly described by Richard Rudd, and use them as a reflective lens for energetic alignment and strategy. Gene Keys® is a registered trademark of Richard Rudd. All rights reserved. Used with acknowledgement and deep respect.

As an Australian-owned business, we acknowledge the Traditional Owners of Country throughout Australia and their continuing connection to land, waters, and community. We pay our respects to them, their cultures, and their Elders — past, present, and emerging.